If you were surprised to see yourself suddenly following President Donald Trump on Instagram and Facebook this week, it’s not because Meta forced you to, the social media company says.

In the days before TikTok went dark, Instagram and Facebook released a flurry of new features and ran advertisements promoting its platforms as a comparable alternative.

Meta is offering creators up to $5,000 in bonuses to switch to Facebook and Instagram. The cash incentive depends on the size of their social media footprint and comes days after TikTok went dark in the U.